By Chan Quan Min
In this five-part series, KiniBiz takes a very close look at Malaysia’s flag carrier, which is in crisis – yet again. Throughout the years the airline has seen a failed privatisation, three corporate restructuring exercises and a catastrophic crash in market value. We consider how airline managers have to balance a multitude of influencing factors to coax maximum revenue from finite seat capacity. The regional aviation market has been liberalised and new competitors are in the arena. KiniBiz looks at whether Malaysia Airlines has what it takes to turn open competition into opportunity and its CEO’s ability to fly the airline into the black. Much has been said about privatising Malaysia Airlines and we end this series with why this is not the right time for such a move.
Issues
#1
Malaysia’s flag carrier is in crisis - yet again. Losses over the past five years have been heavy and belie the airline’s standing as a 5-star airline. Throughout the years the airline has seen a ...
#2
The airline business is hardly straightforward. Airline managers have to balance a multitude of influencing factors to coax maximum revenue from finite seat capacity. When done right, revenue ...
#3
Strong headwinds ahead for the flag carrier Malaysia Airlines as the regional aviation market is further liberalised and new competitors enter the airline’s once sheltered territory. Gone are the ...
#4
Corporate turnarounds are nothing new to Malaysia Airlines. For the third time in a little over a decade MAS is attempting to switch from reporting in red ink to black. Turning around a company ...
#5
Talk about privatising Malaysia Airlines surfaced last month on an extremely vague indication of a possible divestment by the government. But there is some truth to the rumours and media outlets ...
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