By G. Sharmila
Malaysia’s TV landscape is rapidly evolving as new media players such as HyppTV and iflix gain ground, competing hotly with existing TV players such as Astro and Media Prima, and threatening to turn TV topsy-turvy. KINIBIZ surveys the latest global and local trends in the industry to find some clarity.
Issues
#1
TV viewer consumption habits are changing both globally and locally, and competition is heating up between TV players and new media players as a result. KINIBIZ looks at the global and local TV ...
#2
How much of an impact is on-demand player iflix creating on the TV industry in Malaysia? We also observe how the TV players are evolving in response and if that is indeed enough to withstand the ...
#3
As online TV advertising revenue picks up globally, there are indications that it will eventually surpass that of traditional TV advertising. Locally, advertising money appears to be in favour of ...
Malaysia’s TV landscape is rapidly evolving as new media players such as HyppTV and iflix gain ground, competing hotly with existing TV players such as Astro and Media Prima, and threatening to turn TV topsy-turvy. KINIBIZ surveys the latest global and local trends in the industry to find some clarity.
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