Feruni Ceramiche: The story of a tiler

By Sherilyn Goh

Feruni Ceramiche The story of a tiler inside story image 2 EDITEDWhen CC Ngei started Feruni Ceramiche in 2010, he already had 20 years of prior experience up his sleeves, and yet he chose not to conform to the norm of the industry. Read how Ngei carved out a niche of his own to become the leader in the premium tiles industry.

Issues
#1

Carving his own niche

A high-school dropout and the son of a tiler, CC Ngei got involved in the tile retailing business from the age of 15. Almost three decades later, he has since moved up the value chain to selling ...
#2

Changing the industry – one tile at a time

Changing the way of doing business led Feruni Ceramiche to scale up within a mere six years. Today it has eight retail stores spread across the country, shaking up a previously dull and stagnant ...